Libros en inglés con descarga gratuita de audio.

The goal of IKEA store founder Ingar Kamprad was to provide affordable home furnishing products for many people, not just the few.  Now legendary for its purchasing strategies, IKEA changed the way organizations thought about and executed procurement departments throughout the world. <br /><br />This book examines how category management works in practice, using insights from IKEA.  Magnus Carlsson, who worked in strategic sourcing for twenty-five years, shares the wisdom he's gained from devising and executing IKEA's purchasing strategies.  He provides the guiding principles behind category based sourcing and demonstrates how this can effectively be implemented.  Through the use of interviews, case studies, and examples, <i>Strategic Sourcing and Category Management</i> answers the questions:<br />--When is category management a profitable method and why?<br />--How do category teams create real results?<br />--How can category management be organized and implemented effectively?